Notes on SEO

A TLD is the last part of an Internet address. For example, in xyz.com the TLD is .com. In the context of SEO (Search Engine Optimization), TLD stands for “Top-Level Domain.” It refers to the last segment of a domain name, typically found after the last dot (e.g., .com, .org, .net, .edu, .gov). TLDs are … Read more

URL stands for Uniform Resource Locator (URL). It is the web address of an online resource like a website, webpage or a document on the internet. It tells the location and name of the resource as well as the protocol used to access it, i.e., it locates an existing resource on the internet. A URL … Read more

Keyword proximity refers to the distance between the keywords, i.e., it tells how close keywords are to each other in a phrase or body of text. It is used to measure the distance between two keywords in the text. It is used by some search engines to measure the relevancy of a given page to … Read more

Robots.txt is a text file that gives instructions to the search engine crawlers about the indexing of a webpage, domain, directory or a file of a website. It is generally used to tell spiders about the pages that you don’t want to be crawled. It is not mandatory for search engines, yet search engine spiders … Read more

If your website is banned by the search engines for using black hat practices and you have corrected the wrongdoings, you can apply for reinclusion. So, it is a process in which you ask the search engine to re-index your site that was penalized for using black hat SEO techniques. Google, Yahoo, and other search … Read more